Over 95% of consumers read online reviews for local business. This means that every type of marketing you do is more effective simply by getting more top reviews for your business.
According to 93% of consumers, online reviews influence their decision to buy. 31% of customers will spend more money at a business if it has excellent reviews. I’m sure you can see how reviews can add up for your business.
People reading great reviews about your business causes them to believe that you CARE about your customers and their experience when patronizing your business. Great reviews cause people to think that this is a business that is serious about what they do.
91% of people between the ages 18-35 trust reviews as much as a personal recommendation! Think about how influential that is! Having a good review getting strategy is an essential in the increasingly competitive business landscape.